PRIYANKA (PRI) SHETTY
I scaled products to 15 million users at Oracle.
Cut time-to-market by 67%.
Built from zero at S&P Global.
Most product frameworks were not built for that.
I have now built APOS (Agentic Product Operating System) for Product Leaders who want to stop planning the strategy and are ready to execute and scale.
I've led
at Oracle
enterprise delivery
& regulated industries
15M+ USERS
FINANCIAL DATA
HEALTHCARE
CONSULTING
15M+ USERS
FINANCIAL DATA
HEALTHCARE
CONSULTING
Meet Pri.
Pri is a Principal PM turned product systems architect.
After 15 years building enterprise products at Oracle, S&P Global, and Weill Cornell Medicine, she stopped collecting frameworks and started building one that actually works at scale.
Her methodology, **APOS (the Agentic Product Operating System)**, is designed specifically for senior product leaders navigating the shift to AI-native product development. It is built entirely from real work, real failures, and real outcomes at enterprise scale.
She doesn't just ship product. She builds the systems that sustain them.
SAFe PM/PO · CSPO · CSM · AI for Product Management · OCI AI Foundations
I build products by starting with the problem, not the solution. Data informs direction, but customer insight drives conviction. The best products ship early, iterate fast, and scale when the fundamentals prove out.
Define vision through market analysis and customer research
Ship iteratively with clear metrics and user feedback loops
Measure outcomes, not outputs — drive business value
Product leadership at scale.
15+ years building enterprise platforms across regulated industries
Featured Case Studies
Oracle platforms serve 15M+ users across a 300-person org with slow 6–9 month releases, poor alignment, high defects, and low NPS.
Led end-to-end operating transformation across 50+ stakeholders. Built comprehensive product operating system, introduced idea-to-impact workflows, RICE/ICE prioritization, tech debt management, OKR alignment, and tiger UAT quality gates.
- Time-to-market reduced 50–67%
- Post-release defects dropped 90%
- NPS improved from 6 → 8
- Quarterly release cadence achieved
High support ticket volume slowed adoption. Onboarding friction was reducing platform engagement across enterprise clients.
Designed LLM-powered conversational workflows. Integrated AI assistant to reduce repetitive support queries. Collected behavioral data to continuously improve the assistant.
- Onboarding satisfaction ↑ 37%
- Support tickets ↓ significantly
- Continuous improvement loop established
Two enterprise platforms lacked real-time behavioral insight. Decisions were reactive; product prioritization was limited.
Owned telemetry instrumentation and data strategy. Defined feature-level adoption metrics and executive dashboards, built continuous data pipelines for decision-making insights.
- NPS improved from 6 → 8
- Real-time product insights enabled
- Proactive strategy replaced reactive
S&P Global needed predictive behavior analytics and unified digital presence. Manual reporting and fragmented sites limited real-time insights.
Led 0→1 development of predictive analytics and unified platform. Built real-time dashboards, unified four divisional websites with multi-region personalization, and partnered with Data Science for predictive models.
- Reporting: weeks → real-time dashboards
- Predictive analytics enabled proactive retention
- Four division websites unified
Navigation model built to spec, but users relied purely on search. Political risk: leadership was committed to the original design.
Analyzed behavioral data, framed pivot strategically to senior leadership, and coordinated search-first redesign execution over two quarters.
- Activation ↑ significantly
- Platform pivot validated investments
- Data-driven leadership adoption
Existing tools lacked AI automation and intelligence. LLM capabilities were fragmented with no unified AI-native PM tooling.
Founded AI-native ventures. Built VectorPM.ai with conversational intake copilot. Developed MeetDost.ai & Taakat.ai interactive LLM-driven applications.
- Agentic AI workflows for PMs
- Measurable business value delivered
- Raw LLM → production value bridge
Market Intelligence division needed unified reporting. Manual, fragmented reporting limited visibility; compliance was fragmented.
Built 0→1 enterprise analytics platform in regulated FSI. Defined governance, audit, and compliance pipelines. Coordinated stakeholders across Product, Sales, Data Science, and Compliance.
- Reporting: weeks → real-time
- Predictive insights supported retention
- Governance & speed coexisting
Provider portal and patient-facing platform served 2,000+ physicians and millions of patients. Low engagement, fragmented workflows, and HIPAA compliance critical.
Led digital transformation initiatives. Designed digital workflows, improved portal usability, and aligned IT, clinical, administrative, and compliance teams.
- Patient engagement ↑ 40%
- HIPAA compliance maintained
- Scalable digital infrastructure
Where I Engage.
Product Strategy
For leaders who need to define where they're going before they can determine how to get there.
Vision & Roadmap
I work with leadership teams to establish market framing, validate strategic bets, and build a roadmap architecture that connects business goals to product decisions — before a single sprint is planned.
DELIVERABLE: PRODUCT STRATEGY BLUEPRINTAI Strategy
I help organizations define their AI readiness posture, identify the highest-leverage agentic workflows, and build a phased adoption roadmap that delivers measurable value — not just experimentation.
DELIVERABLE: AI READINESS & ADOPTION ROADMAPProduct Launch
I design go-to-market strategy grounded in customer insight, define the success metrics before launch day, and build the feedback architecture that tells you — with precision — whether you've landed.
DELIVERABLE: LAUNCH STRATEGY & OUTCOMES FRAMEWORKStrategic Recalibration Partner
As your market shifts and your strategic bets evolve, I serve as a standing strategic advisor: monthly office hours, async review of critical product decisions, and quarterly strategy recalibrations.
DELIVERABLE: ONGOING STRATEGIC PARTNERSHIPProduct Operations
For teams who know where they're going but need the operating system to get there reliably.
Diagnose: Product Ops Audit
I conduct a structured assessment of how your org actually runs: where Strategic Drift is eroding your roadmap, where Context Debt is taxing every decision, and where Alignment Tax is costing you velocity.
DELIVERABLE: PRIORITIZED ACTION PLANBuild: APOS Implementation
I design and deploy a custom Agentic Product Operating System — workflow architecture, AI agent configuration, and tooling integration built around how your PMs actually think and work.
DELIVERABLE: CUSTOM OPERATING SYSTEMTrain: AI-Ready PM Program
This cohort-based program builds durable capability in decision frameworks, APOS mastery, and continuous improvement rituals. When the engagement ends, the capability stays.
DELIVERABLE: HIGH-CAPABILITY PRODUCT ORGMeasure: Outcomes Framework
I help teams define what winning actually looks like — the metrics architecture, executive dashboards, and decision triggers that keep strategy honest and leadership accountable to outcomes, not outputs.
DELIVERABLE: OUTCOMES MEASUREMENT SYSTEMOperating System Evolution Partner
As your org scales and your operating model matures, I stay close as a standing partner: monthly ops reviews, async audit of process health, and quarterly recalibrations to keep the system ahead of the curve.
DELIVERABLE: ONGOING OPERATIONAL PARTNERSHIPTraining & Coaching
For product managers and leaders who are ready to operate at the next level — on their own terms.
Think Like a PM
Get hired, onboard fast, and build things that matter. The curriculum focuses on the mindset shift required to thrive in enterprise product roles.
101: Product Operations
The fundamentals every PM should have been taught but wasn't. This focused, self-paced course covers the core building blocks of a functional product operating model.
From Chaos to Clockwork
The complete product operations playbook for PMs who are done firefighting. Built from 15 years leading enterprise platforms at Oracle, S&P Global, and beyond.
1:1 Executive Coaching
For product leaders navigating a high-stakes transition — a new executive role, a critical inflection point, or scaling a product org from the ground up.
The Reputation.
"One of the attributes I appreciated most was her efficiency mindset — always identifying opportunities to streamline process or champion standardization where variability was creating operational challenges. In short, if you are looking for a passionate, Agile-equipped, process-oriented leader with excellent communication skills, then look no further."
"Priyanka excelled as both Project Manager and Product Owner, ensuring smooth delivery and clear communication throughout. Her ability to manage complex requirements and keep the team aligned was impressive."
"Priyanka brought solutions to our scrum team working closely with the product owners and acting as a bridge between technical scrum teams and functional counterparts. She has the right balance of soft skills and technical expertise to lead any project."
Think Like a PM.
Get hired, onboard fast, and build things that matter. Learn how PMs actually think—not just how to pass the interview.
Mindset Shift
Master the mental models behind every good product decision before you even start.
Interview Layer
What hiring managers actually look for and how to signal PM thinking before you have the title.
Survival Guide
Complete survival playbook for your first 30 days, your first roadmap, and your first crisis.
The Artifacts
Get ready-to-use decision frameworks, discovery guides, and roadmap canvases.
Thought Leadership.
On enterprise product leadership, AI adoption, and building operations that scale.